You can choose to personalize the time zone and rebrand Mobile Device Manager, based on your requirement. Time zone will impact only the modified user, where as rebranding applies to the complete organization. You can upload your organization's logo, instead of MDM logo. ME MDM app can be rebranded to personalize the experience on the managed mobile devices. You can rebrand the product from by navigating to MDM web console -> Admin -> Company Details. The following details can be rebranded:
Company Name
Company Logo
Website.